General Information
NameMs. Asi Greenstein Messica
DepartmentDepartment of Software and Information Systems Engineering
Emailasnatm@post.bgu.ac.il
Personal Web SitePersonal Web Site


Education

 

1989 B.Sc. Physics and Computer Science, Tel Aviv University 

1995 M.Sc. Physics (Artificial Neural Networks), Tel Aviv University

2004 MBA Marketing, Bar Ilan University

   

Research Interests

 

Recommender systems

Cyber security

Privacy preserving data mining

   

Research Abstract

 My Phd research focuses on modeling personalized pricing/discount sensitivity and its incorporation in recommender system to improve eCommerce commercial performance.